On February 13, 2025, we celebrate World Radio Day, a reminder of radio’s crucial role in global communication. While radio is often associated with entertainment and news, it is also a vital tool in the logistics and supply chain industries, particularly in remote or underserved areas where internet access and other forms of communication can be limited.

In many regions, radio provides a lifeline for transmitting important supply chain information, from weather updates to real-time logistics tracking. For businesses operating in areas with unreliable infrastructure, radio allows logistics companies to share crucial updates on deliveries, transport disruptions, or changes in local regulations, ensuring goods continue to flow smoothly despite geographical challenges.

Radio also fosters communication between logistics teams in isolated locations, helping to coordinate operations and respond quickly to unforeseen disruptions. This is especially important in countries with rugged terrains or low internet penetration, where radio remains the most accessible medium for information dissemination.

As we recognise World Radio Day, it’s vital to acknowledge radio’s enduring importance in supporting the logistics sector. Its ability to reach even the most remote locations makes it an indispensable tool for ensuring that global supply chains remain efficient, connected, and resilient.